---
title: Webinar 65 Mar 17 Trend Spotting at NPEW
description: What trends show up in the product offerings at the Natural Products Expo and what does it reveal of consumer desires?
image: https://lphs.insightsnow.com/hubfs/INI%20Website%20Post%20Banner%20hair%20color.jpg
---

[![IN Logo no tag](https://lphs.insightsnow.com/hs-fs/hubfs/Rebrand%202023%20Nov/IN%20Logo%20no%20tag.png?width=210&height=78&name=IN%20Logo%20no%20tag.png) ](https://www.insightsnow.com/)

# \[March 17\] Webinar: Trend Spotting at NPEW

## What does the "Leading Edge" look and taste like?

**Date recorded:  Thursday, March 17**

Presenters: Dave Lundahl, CEO, InsightsNow & Mark Crowell, President, CuliNex, and Robert Danhi, Chief Innovation Officer Flavor360°

Recently, at Natural Products Expo, the largest American showcase of natural products, we witnessed a slew of new natural products aspiring to succeed in the market. The categories of products, forms, featured ingredients, and packaging are a view into what manufacturers large and small think will fill needs for customers. Since the customer base for natural products has grown far beyond the original Clean Label Enthusiasts, trends in this product sector are signals of future trends in the general population.

WIth our culinologist partners at CuliNex, we explore "What's ***NATURALLY TRENDING™***" in natural food and beverage products.  

Here’s what we cover:

- The latest trends in plant-based alternatives
- Sustainability initiatives
- New functional ingredients
- Natural sugar alternatives

### On-Demand Webinar Access

 

Click [HERE](https://www.insightsnow.com/category/webinarsnow/) to find more WebinarsNow presentations

![INI Post Banner - veggies](https://lphs.insightsnow.com/hs-fs/hubfs/INI%20Post%20Banner%20-%20veggies.jpg?width=1200&name=INI%20Post%20Banner%20-%20veggies.jpg "INI Post Banner - veggies")

©2023 InsightsNow. All Rights Reserved.